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mts Loyalty
mts Loyalty



Client
Client
Telekom Srbija
Telekom Srbija
Type
Type
Ad campaign
Ad campaign
Year
Year
2024
2024
About
About
Telekom Srbija — operating under its mts brand — is one of the largest telecom providers in Southeastern Europe, serving nearly 12 million users across Serbia and the region. Their mts Loyalty program, accessible via the AdBaloo app, rewards customers with “mts diamonds” every month. These diamonds can be used to bid in auctions for exciting prizes, and users can earn even more by playing live quizzes and completing fun challenges — all as a way for mts to thank their loyal customers.
Telekom Srbija — operating under its mts brand — is one of the largest telecom providers in Southeastern Europe, serving nearly 12 million users across Serbia and the region. Their mts Loyalty program, accessible via the AdBaloo app, rewards customers with “mts diamonds” every month. These diamonds can be used to bid in auctions for exciting prizes, and users can earn even more by playing live quizzes and completing fun challenges — all as a way for mts to thank their loyal customers.
















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Credits
Creative Direction
Nemanja Obradovic
Designer
Nikola Rakovic
Video Direction
Nikola Rakovic
Copywriter
Julija Dukic
Agency
OVATION BBDO
Credits
Creative Direction
Nemanja Obradovic
Designer
Nikola Rakovic
Video Direction
Nikola Rakovic
Copywriter
Julija Dukic
Agency
OVATION BBDO
Julija Dukic
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